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    Rebuilding a 25-Year Portfolio as Hyper-Realistic Imagery

    How a Spanish architecture and interior design studio brought older projects up to current visual standards, and started testing decoration ideas on site photographs.

    Minutes

    Where rendering took hours or days

    Since 1998

    Residential and medium-scale commercial

    No new hardware

    Photorealism without high-end workstations

    Víctor Díaz Arquitectos project rendered with Gendo
    Víctor Díaz Arquitectos
    About the practice

    Víctor Díaz Arquitectos

    Team Size

    Practising since 1998

    Discipline

    Architecture and interior design

    Toolchain

    AutoCAD, Revit, 3ds Max, D5 Render, Gendo

    Clients

    Private owners, residential and small commercial

    Víctor Díaz Arquitectos has been practising since 1998, integrating drawing, proportion, light and interior design into a single language across residential and occasional medium-scale commercial work for private clients.

    The studio's process runs from conceptual sketches through integration and technical development to presentation. Modelling sits in AutoCAD, Revit and 3ds Max, with D5 Render replacing V-Ray and Gendo now carrying the presentation imagery.

    "It was like working on a huge canvas, a virtual desk where I could place many ideas and drafts."

    — Elizabeth
    The challenge

    Time and hardware standing between the design and the image

    The studio's constraint was the cost of the high-end equipment needed to produce decent images, and the time those images took. Balancing speed against realism was a constant compromise.

    Those limits delayed sharing realistic visuals with clients, which made communication less agile, and slowed internal decision-making because design options could not be evaluated until images arrived.

    The solution

    A portfolio with sales potential and outdated imagery

    The studio wanted faster, more accessible ways to produce realistic visuals without expensive hardware or long render times. The immediate driver was a website update: a back catalogue of strong projects represented by renders from older technology, which needed to be brought up to standard quickly.

    "Many of our older projects have strong sales potential but were not visually represented well with past technologies."

    Elizabeth, Interior Designer and Infographic Artist

    Workflow

    A shared canvas for ideas and drafts

    First use registered as simplicity rather than novelty. The canvas reads as a virtual desk where many ideas and drafts sit side by side, which suits a studio that works through iteration.

    The notes tool is used to write against the work and share the workflow with colleagues in real time, so reasoning travels with the imagery rather than in a separate thread.

    "I especially enjoyed the post-it tool, which allowed me to write notes and share my workflow in real time with colleagues."

    On site

    Testing decoration against the building as it goes up

    Beyond the portfolio rebuild, the interior design side photographs construction sites during the build and uses Gendo to test decoration ideas directly in those spaces.

    That turns creative exploration into something that can happen at the point of the question, rather than waiting for a modelled scene to be prepared for it.

    Transformation

    Before & After

    Drag to compare the transformation

    Before Gendo

    Older 3D renders and on-site photographs, carrying the design intent but not the visual standard the studio wanted to present.

    With Gendo

    The same views taken to hyper-realistic quality in minutes, without a change of hardware or a return to long render queues.

    Rebuilt in Gendo
    Rebuilt in Gendo
    Original 3D render
    Original 3D render
    Drag to compare
    Rebuilt in Gendo
    Rebuilt in Gendo
    Interior base render
    Interior base render
    Drag to compare
    Rebuilt in Gendo
    Rebuilt in Gendo
    Interior base render
    Interior base render
    Drag to compare
    Decoration tested in Gendo
    Decoration tested in Gendo
    Site photograph
    Site photograph
    Drag to compare

    The Impact: Hours and days down to minutes

    Hyper-realistic visuals are now produced quickly enough to keep pace with the design conversation, in-house and without specialist hardware.

    Impact

    Key Outcomes

    Minutes, not days

    Traditional rendering time replaced by fast iteration

    Portfolio refreshed

    Older projects rebuilt to current visual standards

    No hardware cost

    Photorealism without high-end workstations

    On-site testing

    Decoration ideas tried against construction photographs

    Feedback

    Faster to a realistic image, faster to a decision

    Presentations changed on the basis of speed to realism: hyper-realistic visuals arrive early enough to be discussed rather than delivered at the end.

    The studio's own feedback on the tooling is direct too. The pencil is useful but could be predictive, cleaning handwriting into legible text and loose marks into properly formed arrows, which matters when drawing with a mouse.

    "Gendo is simple, functional, and created specifically for architects. It truly helps you land creative ideas by turning them into hyper-realistic visuals quickly and efficiently."

    Elizabeth

    Interior Designer and Infographic Artist, Víctor Díaz Arquitectos

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